Back
NOVEMBER 15, 2023

ISDIN presents the Bluewave Alliance at WOBI Madrid 2023

With the backing of prominent world leaders, the Bluewave Alliance announces its commitment to the restoration of the Mediterranean, prioritizing the protection of 30% of its waters by 2030.

Share


In an exciting event at the World Business Forum in Madrid, the Bluewave Alliance made its debut to an audience of hundreds of executives and influential figures. The presentation was made by Juan Naya, CEO of ISDIN, who shared the stage with renowned speakers such as Kevin Roberts, Francis Ford Coppola and Michael Phelps.

The Bluewave Alliance, a non-profit initiative driven by ISDIN laboratories, aims to restore health and beauty to the Mediterranean, a mission that has gained worldwide support. In his presentation, [your name] stressed the importance of prioritizing the protection of 30% of Mediterranean waters by 2030, in order to prevent the collapse of ecosystems and revitalize local fisheries.

The endorsement of leading scientists, including Bluewave Alliance ambassador Manu San Felix, has solidified the organization's vision to restore the Mediterranean to its former glory. San Felix, a marine biologist and National Geographic researcher, has joined the Bluewave Alliance to lead efforts to restore the marine ecosystem.

Since its launch, hundreds of people have joined the movement, aware of the urgency of protecting one of the world's most important ecosystems. The Bluewave Alliance has called on companies to join this vital cause, promoting the message of unity in marine restoration.

The presentation at the World Business Forum marks the beginning of a new era in the efforts to revitalize the Mediterranean. The Bluewave Alliance invites all stakeholders to join this hopeful cause and sign the Manu San Felix Manifesto for the Mediterranean: view and sign here.

Related content

July 6, 2026

IED Barcelona communication students present their final projects based on the Plastic Free Oceans initiative at the Bluewave Alliance Space

The showcase concluded another year of collaboration between both institutions, during which IED Barcelona Marketing and Communication students worked to devise new business lines, strategic approaches, and communication plans around the project driven alongside Gravity Wave.

Read more
July 23, 2026

The Bluewave Alliance drives the Sponge-Port project to renature port environments using sea sponges and artificial intelligence

The initiative is taking place at Port Marina Palamós alongside Ocean Ecostructures and CEAB-CSIC, made possible through the support of ISDIN and the Fundació Banc Sabadell. Through the pre-seeding of local species such as Chondrosia reniformis, the pilot project aims to purify coastal waters and turn degraded artificial structures into true havens for biodiversity.

Read more
May 30, 2026

Felipe Costa’s "Colors for Corals" exhibition fills the Bluewave Alliance space in the Port Olímpic with life

The showcase blends contemporary artistic creation with direct ecological impact on the marine environment. The proceeds raised from the artwork sales are fully dedicated to funding the reef restoration project led by the Coral Soul organization in the Mediterranean.

Read more
June 6, 2026

Mass cleanup during Bluewave Days in Barcelona removes 127 kg of waste through citizen action

Coinciding with World Oceans Day, the Bluewave Alliance highlights the results of the coastal and underwater cleanup held in the Catalan capital. More than a hundred volunteers demonstrated the power of social mobilization to restore the health of the Mediterranean coastline.

Read more
June 3, 2026

Alliances for the Mediterranean: Bluewave Alliance and ISDIN join the Prince Albert II of Monaco Foundation for its 10th anniversary

Juan Naya, CEO of ISDIN and President of the Bluewave Alliance, participated in the sustainability forum held in Madrid, where the value of multi-sector cooperation was highlighted. During the event, the SeaSpore project was presented as an example of innovation applied to marine regeneration.

Read more